BOYNEXTDOOR Releases 'Boom Boom Boom' Music Video

BOYNEXTDOOR recently dropped their official music video for 'Boom Boom Boom' across HYBE LABELS video distribution channels. Released as a Japanese digital single under KOZ Entertainment, the 2:55 track serves as an energetic anthem themed around rejecting scripted paths, living life on one's own terms, and charging forward to the rhythm of a fast-beating heart. Musically, the hyperactive indie-pop song channels a cool electro swing vibe blending old-school musical sensibilities with modern touches, shifting from a straightforward opening verse into rap breakdowns across an instrumental characterized by breakneck energy. The single features lyrics written by Dorlis, with composition credits going to Rick Bridges, steven, and Lee Eui-cheol (Deevan).

The cinematic production delivers a striking visual chapter for the group, featuring detailed production credits that list over 30 specialized creative technicians across multiple departments. This latest visual presentation highlights the expanding sound and creative direction that defines their evolving discography trajectory. STUDIO GA.ZE produced the project under the creative vision of director SOZE, alongside executive producer Changhwan Park. The production units incorporated specialized drone cinematography, intricate art direction, and movement direction by Jihye Roh.

In practical terms, the video demonstrates substantial technical coordination across multiple visual effects units. According to HYBE LABELS production documentation, the project integrated post-production visual effects from Heimlich VFX Studio, TrendsetterVFX, ARTVFXSTUDIO, MMHUB Studio, HK Studio, and Dodam VFX Studio. Unique production assets also included specialized shogi teaching by Tomoya, gun prop coordination from Hardworkup Team, and animal handling from Pet Focus. Gunhee Park oversaw the dynamic camera movement as director of photography, while color house DAZ provided dedicated digital intermediate grading through colorist Changbeen Yu. Sound designer Suzo and editor SOZE finalized the audio-visual rhythm, cementing the tracklist standout's energetic pacing. The move fits a pattern of visual ambition seen across the agency's roster, reflecting high production value across every frame as BOYNEXTDOOR continues to expand their stylistic range.